SBH Workshop - Mapping Your Sales Process

Description

This session will provide participants with the tools and knowledge needed to map out their sales process effectively, ensuring a structured approach to lead generation, conversion, and customer retention in their small business.

Topics will include:

• Understanding the Sales Funnel: Awareness, Interest, Decision, Action (AIDA)
• Identifying Your Ideal Customer Profile
• Prospecting and Lead Generation Strategies
• Qualifying Leads and Opportunities
• Effective Sales Techniques for Different Stages of the Sales Process
• Handling Objections and Closing Sales
• Post-Sale Follow-Up and Customer Retention Strategies